Your regulars are the whole business.
Quarterly and monthly accounts are your steady money. One-off jobs come and go. Guidepost watches how many regulars you're keeping versus losing, not just the total.
What makes a route pay →Guidepost for pest control
Pest control is a subscription business on wheels: keep the regulars, keep the routes tight.
The regular accounts you keep, and the ones slipping away. Routes that pay, and routes that don’t. A big job that flatters a shrinking base. Restaurants that owe you. Guidepost watches it and sends a short note each week.
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A pest-control business lives on its regulars: quarterly routes, monthly accounts, auto-pay. Let a big one-off job flatter the total and a shrinking base slips right past you. Guidepost keeps the recurring money and the one-offs apart, and points you at what moved this week, in plain English.
What it watches on your routes.
A route-based business lives or dies on a few numbers. Guidepost watches them and flags the week one slips.
A few big jobs can hide lost regulars.
One good month of big one-off jobs can cover for accounts quietly dropping off. The total looks fine while the base shrinks. Guidepost splits them so you see it coming.
Why the total can mislead →A thin route loses money even when it's full.
A tech can run a full day of stops and still clear less when an extra hour goes to driving between them. Density is the whole game. Guidepost flags a route whose numbers are slipping.
Why route density is money →Commercial accounts drag; homes auto-pay.
Homes auto-pay. Restaurants and commercial accounts drag. Guidepost surfaces the overdue ones so a phone call gets you paid.
An easy way to chase late invoices →Spot the call-backs.
A free re-treat is a trip that bumps a paying one. Guidepost flags when they creep up, and which tech's accounts keep coming back.
What re-treats really cost →What Monday’s note might flag.
Examples of what could land in your inbox, not real customers. Two kinds: worth acting on and worth a look. The dollar amounts come from your own books.
- Worth a look
You're losing regulars
The total held up, but two big one-off jobs masked a few recurring accounts that lapsed. Here's the split, so you catch it early.
- Worth a look
One route is slipping
A route is billing less while the hours stay flat, usually more driving or a dropped stop. Worth a look before you add another.
- Worth acting on
A commercial account is past due
A restaurant account is more than 60 days late, same as last quarter. A call gets it moving. Here's who to reach.
- Worth a look
Re-treats on one tech
Re-treats this month are mostly one tech's accounts. Worth pulling them to see what they share before it turns into lost customers.
See a full one on the sample digest.
Want the detail?
We go deeper on each of these: what makes a route pay, chasing late invoices, what re-treats cost, and why the total can mislead.
Wondering how this beats your software’s built-in AI? The compare page lays it out. Prices sit on the pricing page. Run a different trade? See Guidepost by trade.
See it on your own numbers.
Easiest on a quick call. The founder connects your tools and walks your routes and recurring accounts through the numbers, about 20 minutes.